<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:googleplay="http://www.google.com/schemas/play-podcasts/1.0"><channel><title><![CDATA[Aligned Insights]]></title><description><![CDATA[What I've learned working in and consulting for technology companies.]]></description><link>https://www.alignedinsights.com</link><image><url>https://substackcdn.com/image/fetch/$s_!EuMQ!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F861585ce-04ae-4d81-beb5-684c2d3e39e1_1280x1280.png</url><title>Aligned Insights</title><link>https://www.alignedinsights.com</link></image><generator>Substack</generator><lastBuildDate>Thu, 16 Apr 2026 22:49:45 GMT</lastBuildDate><atom:link href="https://www.alignedinsights.com/feed" rel="self" type="application/rss+xml"/><copyright><![CDATA[Jim Yares]]></copyright><language><![CDATA[en]]></language><webMaster><![CDATA[alignedinsights@substack.com]]></webMaster><itunes:owner><itunes:email><![CDATA[alignedinsights@substack.com]]></itunes:email><itunes:name><![CDATA[Jim Yares]]></itunes:name></itunes:owner><itunes:author><![CDATA[Jim Yares]]></itunes:author><googleplay:owner><![CDATA[alignedinsights@substack.com]]></googleplay:owner><googleplay:email><![CDATA[alignedinsights@substack.com]]></googleplay:email><googleplay:author><![CDATA[Jim Yares]]></googleplay:author><itunes:block><![CDATA[Yes]]></itunes:block><item><title><![CDATA[Aligned Insights]]></title><description><![CDATA[Helping companies go to market]]></description><link>https://www.alignedinsights.com/p/aligned-insights</link><guid isPermaLink="false">https://www.alignedinsights.com/p/aligned-insights</guid><dc:creator><![CDATA[Jim Yares]]></dc:creator><pubDate>Thu, 13 Mar 2025 23:14:23 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!EuMQ!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F861585ce-04ae-4d81-beb5-684c2d3e39e1_1280x1280.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p></p><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.alignedinsights.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.alignedinsights.com/subscribe?"><span>Subscribe now</span></a></p><p></p><h3>Sharing Experiences and Refining My Ideas</h3><p>I write about my consulting work coaching founders and CEOs and their executive teams. It helps me clarify my thinking and refine my approach. My hope is that it will be helpful to you if you are building a company or helping someone who is. I also hope that the related commentary can help me further develop as a coach and consultant.</p><h3>For Technology Executives and Operators</h3><p>I&#8217;m looking to build a community of people working on strategy, go-to-market strategy, and the implementation of it. I hope to challenge my ideas and broaden my perspective.</p><div><hr></div><div class="subscription-widget-wrap-editor" data-attrs="{&quot;url&quot;:&quot;https://www.alignedinsights.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe&quot;,&quot;language&quot;:&quot;en&quot;}" data-component-name="SubscribeWidgetToDOM"><div class="subscription-widget show-subscribe"><div class="preamble"><p class="cta-caption">Thanks for reading Jim&#8217;s Substack! Subscribe for free to receive new posts and support my work.</p></div><form class="subscription-widget-subscribe"><input type="email" class="email-input" name="email" placeholder="Type your email&#8230;" tabindex="-1"><input type="submit" class="button primary" value="Subscribe"><div class="fake-input-wrapper"><div class="fake-input"></div><div class="fake-button"></div></div></form></div></div><p></p>]]></content:encoded></item><item><title><![CDATA[Coming soon]]></title><description><![CDATA[This is Aligned Insights.]]></description><link>https://www.alignedinsights.com/p/coming-soon</link><guid isPermaLink="false">https://www.alignedinsights.com/p/coming-soon</guid><dc:creator><![CDATA[Jim Yares]]></dc:creator><pubDate>Thu, 13 Mar 2025 15:45:14 GMT</pubDate><enclosure url="https://substackcdn.com/image/fetch/$s_!EuMQ!,w_256,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F861585ce-04ae-4d81-beb5-684c2d3e39e1_1280x1280.png" length="0" type="image/jpeg"/><content:encoded><![CDATA[<p>This is Aligned Insights.</p><p class="button-wrapper" data-attrs="{&quot;url&quot;:&quot;https://www.alignedinsights.com/subscribe?&quot;,&quot;text&quot;:&quot;Subscribe now&quot;,&quot;action&quot;:null,&quot;class&quot;:null}" data-component-name="ButtonCreateButton"><a class="button primary" href="https://www.alignedinsights.com/subscribe?"><span>Subscribe now</span></a></p>]]></content:encoded></item></channel></rss>